Technology
Engineering the future of insurance
We're building technology that drives efficiency, powers deeper insights, and delivers a modern experience to colleagues and clients.

Revolutionizing insurance & benefits
Newfront is breaking the mold by combining proprietary technology and insurance expertise to drive innovation on behalf of clients while moving the industry forward.
System of action
Newfront’s platform supercharges insurance professionals by automating repetitive tasks so they can focus on clients.
- Our structured data model enables data-driven decisions and eliminates switching between disjointed systems
- We use cutting-edge Optical Character Recognition (OCR) and machine learning to analyze documents, revealing insights about your total cost of risk
- Newfront clients gain a centralized view of all insurance and benefits data, alongside transparent access to our behind-the-scenes processes
Innovating with AI
At Newfront, we are building AI to continuously give our colleagues lift and transform the client experience.
- Complete automated contract reviews in seconds instead of hours or days with generative AI
- Avoid coverage shortfalls with AI-assisted gap analysis and data-driven scenario modeling
- Compare quotes across carriers, lines of coverage, and premiums with GPT-powered document parsing
- Update claims data instantly with automated loss-run ingestion
AI benefits assistant
Newfront’s benefits assistant harnesses generative AI technology to deliver instant answers to employee benefits questions, available in Slack 24/7.

Best-in-class security
We know clients trust us with some of their most sensitive data and we take that responsibility seriously by implementing strict security standards.
- Data privacy ensured through rigorous policy implementation and 24/7 monitoring
- Data encryption in transit and at rest paired with penetration testing and vulnerability scanning secures our products
- Enterprise security in place with training, advanced multi factor policy and endpoint protection
- SOC 2 compliant
Newfront Experts in Technology
Blending industry expertise with technology talent from top companies across the globe to propel a paradigm shift within the insurance industry.

Lin Yuan
Head of Engineering

Ryan Lau
Head of Product

Patrick Miller
Head of Data

Navigate complexity
Under the hood
Head of Data and former enterprise AI lead at Google Patrick Miller describes some of the Large Language Models (LLM) and search modeling behind Newfront’s generative AI applications.
Responsible AI
The advancements in generative AI present remarkable opportunities—but also clear risk if not deployed responsibly. Newfront has declared a set of principles we will follow for all of our AI-backed products and services.
Favor human-in-the-loop systems
We leverage our deep insurance expertise both in building the AI systems and in delivering AI-driven insights to our clients. When we deliver AI products directly to our clients, they have been thoroughly vetted by our insurance professionals.
Ensure security and privacy for client data
We develop data products and AI solutions with an eye towards making sure our clients’ data is secure and not shared in unintended ways.
Be thoroughly tested before deployment
We comprehensively measure performance and ensure safety of our AI systems and applications before we deploy them to production.
Avoid reinforcing unfair biases
Insurance should be accessible to all, and we strive to build data products that can work for all clients.
Incorporate transparency and explainability
AI doesn’t need to be a black box. We build AI solutions that can be explained and we disclose when it is being used.
View our industries and services
Latest
from Newfront

Introducing Newfront’s AI Principles
With the recent explosion in generative AI, Newfront became the first AI-powered brokerage and introduced an ethical framework, called AI Principles, to ensure responsible build and implementation.

Newfront Ranks Among Highest-Scoring Businesses on Inc. Magazine’s Annual List of Best Workplaces for 2023
Newfront has been named to Inc. magazine’s annual Best Workplaces list, a comprehensive measurement of American companies that have excelled in creating exceptional workplaces and company culture, whether operating in a physical or a virtual facility.

Congratulations to the Newfront Brokers Chosen as 2023 Power Broker Finalists!
Risk & Insurance named four Newfront brokers finalists for its 2023 commercial insurance broker awards.



















